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New Banking Reality

New Banking Reality

By Claudie Benjamin Noon on a Wednesday, Citi Bank’s spacious entry floor is nearly empty: no lines, just one interaction occurring between a customer and bank teller.  Upstairs on the 2nd floor where complex business matters are conducted,  Branch Manager, VP Raysa...

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Celebrity Hair Styling

Celebrity Hair Styling

By Claudie Benjamin More often than not, the second floor businesses on West 72nd Street are marked discreetly. Most have signs or window lettering that nod to the type of business conducted within, but with little razzmatazz. The Harold Melvin Salon at 137 W. 72nd...

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72nd Street is His Middle Name

72nd Street is His Middle Name

By Claudie Benjamin When Jonah [72nd Street] Phillips, owner with his father Alan of Pastrami Queen at 138 W. 72nd, starts talking about traditional Jewish Kosher Deli foods, he turns theatrical, using the inflection of immigrants who spoke Yiddish and settled in the...

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Fred Astaire on the Upper West Side

Fred Astaire on the Upper West Side

By Claudie Benjamin Really too good, it’s like a stage set. Lights up: a 19th Century building, located right in the very heart of West 72nd Street, is entirely draped in dark, protective safety screening. Looking at the building from the curb, there are few signs of...

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The Color Authority

The Color Authority

By Claudie Benjamin For at least ten years before the Covid period, the trend in paint colors for many apartments of the Upper West Side leaned toward variations in a palette of whites and grays. Over the last months, the mood has changed and customers are definitely...

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Polishing Your Outlook

Polishing Your Outlook

By Claudie Benjamin Spa services, while not an absolute necessity, certainly make you feel better.  Take massage, for example, who doesn’t have at least one ache or pain that can’t be eased by a massage provided by a skilled practitioner?  Stress too, can be defused...

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Ageless & Cool

Ageless & Cool

By Claudie Benjamin Swatch is iconic.  The brand has practically spelled durable and cool from its birth in Switzerland in the 1980s until today. Swatch watches with ever-evolving colors and bold styles, bands and faces fashioned out of fluorescent plastic green,...

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Styling Endures

Styling Endures

By Claudie Benjamin Upper West Sider Scott J. Buchanan, owner of Scott J. Aveda salon at 257 Columbus Avenue, has been in the beauty business for 40+ years.  Scott maintains an office above the salon, which occupies the ground floor.  He is an engaging man, very...

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